The world of Bouroullec brothers we love
Erwan and Ronan Bouroullec share the same approach to design, but emphasize that their best works are a result of their disagreements. This way they have extended the borders of the conventional. At the beginning of the century they have shaken out of complacency French design, which didn`t have a real national star since Philipe Starck.
The design world of the brothers Bouroullec is equally loved by users and numerous manufacturers who choose their unique language of design – functionality free of decorations, but nevertheless personalized with poetic details.
Me and my brother, we are engaged in contemporary research and some of our projects are probably on the border of what is considered a traditional product, traditional function or traditional reality. You are right that we avoid designing clear typologies. – explained Erwan for Design Agenda.
Giulio Cappellini was the first to detect the particularity of their design, and after that they have been hired by Iittala, Habitat, Ligne Roset, Issey Miyake, Vitra, Magis, Kartell, Established and Sons, Axor Hansgrohe, Alessi, Kvadrat, Flos, Mattiazz, etc.
It’s about the needs of ecology, the needs of economy, about what we are feeling… about craft, and what the intelligence of mankind can offer. And on the other end, the end user is someone that has desires, wishes for comfort, for certain beauty, for certain prizes. – continues Erwan.
And I think, the fundamental thing is to balance all this and to put it together. And, of course, if you apply only the rules of the industry, you end up with products that lack a certain generosity. But if you apply only the rules of the end user, you loose a certain rationality. – highlights Erwan B.