September 29, 2012

A pouf born of a simple cut & folded paper – new Sail model by Héctor Serrano for GAN

„We did the first model of Sail for Gan by a simple cut and folding a piece of paper, the natural shape created by the tension of paper that gives the form to the product.“ – explains Spanish designer Héctor Serrano. Here we present just released new Sail model.

The concept of pouf Sail. Image source. H. Serrano.

Sail is a collection consisting of a pouf, a table and a rug that creates a coherent and complete space. Its first edition was introduced during 2011, characterized by a patchwork of wool fabrics.

New Sail collection (GAN, 2012). Design: H. Serrano.

Recently Héctor Serrano created a new model for the Sail collection in which the pouf stands out as its most distinctive element. It’s simple and elegant form holds the body in a very comfortable way thanks to its pattern that creates a natural structure to rest arms and back. New Sail models from GAN will be available on the martket since October 2012.

New Sail collection for GAN by H. Serrano.

Héctor Serrano is a Spanish designer which projects combine innovation with the communication of familiar ideas in unusual and inventive way. His products has been exhibited extensively in Museums such as V&A in London and Cooper-Hewit National Design Museum in New York and are part of different collections as the Central Museum of Amsterdam.

Designer Héctor Serrano.

Gan is a brand of Gandia Blasco, and is specialized in the production of innovative carpets that are  made of 100% virgin wool and are woven by hand. It has become known for its experiments with new knitting methods and redesign of the traditional motives at the same time.

Tatjana Bartakovic

Tatjana Bartakovic

Editor in Chief of Design Agenda. Works as Design curator and writer but mostly living from the work in public relations, branding and content marketing.

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